AED 2 Million Credit Guarantee Backs Wisewell's Water Tech Expansion

A AED 2 million government-backed credit guarantee will underwrite the next phase of growth for Wisewell, a UAE-based water technology company, after the Mohammed Bin Rashid Innovation Fund announced its support for the firm’s capital investment and research and development spending. The guarantee, extended through the fund’s Guarantee Scheme, lets the company secure financing without surrendering equity, a structure that preserves founder and shareholder ownership while funding the expansion of its IoT-enabled water purification technology.

The fund is a federal initiative launched by the Ministry of Finance and operated by Emirates Development Bank. It has positioned the guarantee as a tool for scaling high-potential companies. Under the Scheme, members gain access to affordable funding through a government-backed guarantee, enabling them to invest in technology, strengthen operations and pursue sustainable growth. Since its launch in 2016, the fund has built out this offering alongside a second program, the MBRIF Accelerator, introduced in December 2018 and aligned with the UAE National Innovation Strategy. The Accelerator provides coaching and services designed to accelerate member businesses, elevate capabilities, unlock value and achieve scale, while the fund also partners with public and private sector entities to facilitate growth and create opportunities for member companies.

Additional reference context is available at https://www.zawya.com/en/press-release/government-news/mohammed-bin-rashid-innovation-fund-supports-wisewell-to-advance-sustainable-water-technology-solutions-in-the-uae-1564173.

For Wisewell, the capital arrives at a point where the commercial model has already produced measurable results. To date, the firm has prevented more than 17.4 million single-use plastic bottles from reaching landfills, a track record that has drawn external recognition, including selection in the Ministry of Economy’s Future100 initiative and a place as a top 20 finalist in Majra’s Sustainable Impact Challenge 2025. The company’s systems purify water at the source, offering households and businesses a smart alternative to bottled water, with real-time insights into water quality, environmental impact and consumption.

Fatima Yousif Alnaqbi, Acting Assistant Undersecretary for the Support Services Sector at the UAE Ministry of Finance, Chief Innovation Officer, and the Ministry’s representative at MBRIF, framed the guarantee as part of a broader economic strategy. She said the fund remains committed to supporting innovative companies that contribute to the UAE’s future-focused and sustainability-driven economy, describing Wisewell as a strong example of a home-grown company leveraging advanced technology to address environmental and public health challenges. By supporting companies such as Wisewell in scaling operations and accelerating innovation, she said, the fund continues to strengthen the UAE’s position as a global hub for innovation and sustainable development.

Sami Khoreibi, Founder of Wisewell, said the support marks an important milestone in the company’s journey as it works to change how households and businesses access clean drinking water. He pointed to the challenges associated with bottled water, including delivery, plastic waste and unnecessary clutter, and said the funding lets the company replace all three faster while continuing to build in the UAE. The partnership, he added, enables the company to accelerate research and development, expand operational capabilities and continue delivering measurable environmental and health benefits as it builds a UAE-grown technology platform with global potential.

What underpins the commercial logic is Wisewell’s product economics. Each system performs a patented dual action of Repel and Attract: reverse osmosis removes contaminants such as microplastics, lead and PFAS, then natural Maifan stone restores minerals including calcium, magnesium and potassium. Built-in sensors track water quality live in the Wisewell app, and systems install without plumbing, pouring an unlimited supply from the counter and ending reliance on plastic bottles.

Meanwhile, the guarantee forms part of MBRIF’s wider support for innovative companies in the UAE and reflects the fund’s stated dedication to driving the growth of disruptive enterprises and contributing to the country’s economic diversification. Further details about the fund are available at https://mbrif.ae/.